We Are Hiring!

We are looking for a new Director of Visitor Experience. Are you passionate about hospitality, service, cocktails, and leadership? Read on for the full job description!

About us

Vikre Distillery is an award-winning craft distillery located in Duluth, Minnesota.  Founded in 2013, we make distilled spirits inspired by a passion for flavor and informed by our terroir. Our cocktail room, located just steps from the lift bridge in Canal Park, is the spiritual home of our brand. We provide our guests with the ultimate experience of our spirits – creative craft cocktails with every ingredient made from scratch.  We provide educational tours and a depth of information, and we sell merchandise including souvenir bottles of our spirits. The cocktail room is a place of pilgrimage for cocktail enthusiasts from across the Midwest, and it’s also a welcoming place of respite and relaxation for tourists and locals, a place to sit and enjoy a drink and a snack. On top of our daily operations, we host private and public events on our production floor, and we’re in the process of opening our barrel room for more intimate events. The cocktail room is also home base for sales and marketing events in Duluth and across the Midwest.


About the job

We are looking for a visitor experience director to help lead our cocktail room into a new phase of growth. This will include: leading a frankly amazing team of 15 people, including bar, kitchen and retail managers; cultivating a culture of unpretentious excellence; developing, training and ensuring consistency of excellent cocktail and food menus; refining and executing the brand aesthetic; planning and managing private and public events; managing financial performance; marketing the cocktail room; and helping build tie ins with the marketing of the overall Vikre brand. The visitor experience director will be part of the Vikre leadership team, helping lead the company overall. This is a salaried role with benefits, a lot of responsibility and a lot of flexibility.


About you

Significant hospitality experience and a passion for service

A cocktail nerd with a commitment to flavor and excellence

The kind of experienced leader people follow with happiness and commitment

An aesthetic sensibility and the ability to create immersive spaces and experiences

Marketing chops, and the ability to show, tell, and promote

Detail oriented, hard working, self-driven and team oriented

Smart and dedicated about managing money, growth, and operational efficiency

So, basically, no big deal ;)


What’s next

Get in touch with us. Send us a resume. Let us know which parts you think you could crush, and which parts you think would crush you. Then we’ll talk!